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DIGITAL MARKETING TRAINING THAT MEETS YOU WHERE YOU ARE AT

Tailored, practical training designed to build real skills — not just tick boxes. Whether you're flying solo or leading a team, I’ll help you get clear, confident, and in control of your digital marketing.

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Online Courses Can’t Answer Your Questions — I Can

Most people don’t need a course — they need a conversation. My one-on-one and small group training sessions are built around your business, your questions, and your goals. No fluff. No overwhelm. Just the support you need to make digital marketing work for you.

Tailored Digital Marketing Training for Your Business & Your Team

Learn What You Need, Skip What You Don’t — and Walk Away with Skills You Can Use Right Away

Analytics & Tracking

Make sense of the numbers and turn your data into decisions.

Google Ads Training

Whether you’re running campaigns or just want to understand them better

Custom Topics

We’ll focus on what matters most to your business.

DIGITAL MARKETING TRAINING THAT EMPOWERS YOUR TEAM

REAL-World Experience

Over 20 years of hands-on digital marketing knowledge — brought into your business.

TAILORED and Practical

We focus on your goals, tools, and challenges — no off-the-shelf content here.

SUPPORTIVE Environment

No jargon, no judgment — just straight answers to your questions.

Skills You Can Apply Straight Away

You’ll leave every session with useful knowledge and next steps — not just notes.

Training Formats That Work for You

Auckland Only In person training for local businesses who value face-to-face training, or online live, interactive sessions delivered via video with tailored examples and support:

One-on-One Training
Perfect for business owners who want clarity and confidence without distractions.
Small Group Training
Ideal for internal teams who want to learn together in a collaborative space.

What’s in It for You or Your Team?

The reviews are out!

Hear it straight from satisfied clients

"Since switching our Google Ads management to Allie, she has completely transformed our digital marketing strategy. She manages campaigns for both our eCommerce business and our physical retail store, and the results speak for themselves.

Even with economic challenges over the past few years, our return on ad spend has significantly improved, and we've seen continuous growth. Allie is incredibly proactive, always bringing us fresh ideas and recommendations—not just for digital marketing but for strengthening our brand as a whole.

Most recently, when a major overseas competitor entered the New Zealand market, Allie was instrumental in helping us adjust our ad strategy to stay competitive. Her expertise and strategic approach have been invaluable.

We thoroughly enjoy working with Allie—her knowledge of Google Ads is second to none in the marketing world! On a personal note, she is just a pleasure to deal with also, always friendly and helpful and happy to answer any questions. I highly recommend Allie Dazeley for your digital marketing strategy and Google Ad management."

"Working with Allie from Must Have Marketing has been an absolute game-changer. She is a true asset to any company, bringing an incredible mix of diligence, strategic thinking, and a results-driven mindset. Allie doesn’t just get the job done—she goes the extra mile to ensure success, always finding the most pragmatic and effective solutions for every challenge.

Her expertise in analytics, ads management, and integrations makes her the full package when it comes to scaling marketing efforts. Whether it's optimizing ad performance, streamlining integrations, or diving deep into data to uncover opportunities, Allie approaches every task with precision and commitment.

If you're looking for someone who truly understands digital marketing and delivers real results, Allie is the one you need!"

Let’s Make Digital Marketing Less Overwhelming

NO PITCH, NO PRESSURE

Training shouldn’t be generic — and it shouldn’t be stressful. Whether you’re upskilling yourself or supporting your team, I’ll tailor every session so it’s useful, relevant, and easy to apply.

DIGITAL MARKETING TRAINING THAT MEETS YOU WHERE YOU ARE AT

Tailored, practical training designed to build real skills — not just tick boxes. Whether you're flying solo or leading a team, I’ll help you get clear, confident, and in control of your digital marketing.